The Anti 9 to 5 Guide

Site Name and Description:

This is the webpage/blog for Seattle-based writer Michelle Goodman, who is the author of two books on freelance writing. Her writing has appeared on, the Seattle Times, NYTimes, Bitch, etc. She also teaches writing classes and speaks on the subject of freelance writing as career.


Type: Professional services

Design overview: Hers is very much a branded site. The title of her blog is also the title of one of her books. The colors are bright and the design is cheery, whimsical. Clean, easy to navigate with non-overwhelming blocks of text. The toolbar at top directs you to the various parts of her page and the home page lists her blog posts. The sidebar on the right includes her image, an about me section, links to popular articles, and post categories.

Audience: Individuals in need of various types of writing, those interested in pursuing freelance writing as a career, those seeking out a writing speaker for a conference, etc.

Business/site goals: To educate individuals on how to go about pursuing freelancing as a career. And to generate revenue from individuals seeking freelance/career coaching.

Social media integration: Blog, Twitter, Facebook, RSS feed

Technologies used: WordPress, JavaScript

Team: Dawn and Fina

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