Site Name and Description:
CB2 offers new, modern furniture and accessories for consumers offering free in home delivery for purchases $999 and above. In addition to furniture, they offer lighting, bed and bath, and gifts. They have an online catalog as well as gift registry.

Mission: CB2 is a community seeking modern home design that’s clever and in the moment, that’s spare and simple but with great attention to details, that’s priced smart so we can all have it all (and feel smart doing so). The only attitude you’ll find at CB2 is creative, fun, happy to share.

URL: http://www.cb2.com

Type: ecommerce


CB2.com Home

Design Overview:
Design is elegant and modern using professional imagery and simple navigation. Users can easily navigate through specific catalogs targeted to the various products offered through the site. Keyword search is available as well as a sign-up for email promotions and special offers.

Upper middle class, fashion-conscious homeowners.

Business/Site Goals:
To mix, play, and live with emerging trends by providing new color and scale for spaces small and large.

Social media integration:
There are links on the home page directly to their Facebook, Twitter and blog. Additionally, users can “Like” the Facebook page directly from the homepage.

Links to social media

CB2 has links to their blog, Facebook and Twitter from their "We're Social" page.

Team members: Thor and Derek

Technologies Used:
WordPress powered site (view source). There is a shopping cart and incorporates Flash, Ajax, Javascript and PHP.



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