The Daily Show
A late-night satirical take on current political news and events. The host, John Stewart, describes the show as a “fake” news program.” The show has received two Peabody Awards for its coverage of the 2000 and 2004 elections, eighteen prime-time Emmy awards, and was selected by Time Magazine as one of “The One Hundred Best TV shows of all time.”
As soon as a visitor comes to site the monologue video begins instantly. Facebook and Twitter integration begins at the top of the page with links to share content. Beneath the tool navigation bar is a banner ad. Below the banner ad the site is divided into two sections, one large for the video and one small column to promote both the upcoming Daily Show and Volkswagen.
The site then breaks into three columns.
Most recent episodes
Option to connect to the Daily Show Facebook page
TDS out of context quote
Daily Show Newsfeed
TDS Headlines APP for Android
Bottom: A large Sitemap at the bottom provides links to more specific navigation
Younger, liberal, educated, tech savvy
1) Promote the Daily Show on TV
2) Enable viewers to watch previous episodes of the Daily Show via the website
to generate internet ad revenue and maintain viewership
3) Facilitate the sharing of content through social networks which will generate additional interest in the show.
Social Media Integration:
Sign In using your Facebook or Twitter account:
Promote via Twitter
Connect via Facebook
Team Members: Ian Olson, Jake Stout
Reviews or analysis of the site:
Wall Street Journal:
American Journalism Review
What the Mainstream Media Can Learn From Jon Stewart