Site Name and Description:
Official site for the movie 50/50. Promotion of a Seattle based movie inspired by the true story of a cancer patient whose close friend does everything possible to keep him positive. The site uses dynamic imagery and compelling clips along with testimonials from critics and entertainment reviewers.
Eye-catching use and placement of film clips embedded in a colorful array of backdrops with floating critique. Navigation allows user to view clips, preview the story and see behind-the-scene images as well as linking to social media.
Audience: Fans of feel-good comedies whose main character faces major life challenges. Ages could range from young adults and higher.
Business/Site goals: To promote the movie and increase sales by enticing viewers to go to the theater.
Users can share directly to Facebook, Twitter, Google, and go to YouTube directly from the homepage.
Flash based site.
Team members: Derek and Thor