Archive | October 2011

GeekSpeak – The Story of Linux

Let me tell you the story of Linux –

During the past 4 years at Microsoft, as an FTE or an CSG, Linux wasn’t a topic that came up very often. Understandably though, my roles with Microsoft have all been far from the development and engineering side, yet I felt compelled to learn about Lenix, and I thought I should consider this a form of “Competitive Analysis”.

Linux is a computer multi-user, multi-task Opertaing System, which is based on Free and Open Source Software. Multi-user in that multiple users may use a computer without interferring with each others’ “stuff”. With Linux, users can do that simultaneously. Multi-tasking in that programs may run together and share the time and resrouce of that machine. Read More…

What’s your content strategy?

Since 1997, I’ve been writing content for the web professionally, and can say with some authority that content is frequently the last item considered and created as part of an overall web site project. It is “sprayed into pageframes,” as I sometimes sarcastically say, meaning that content is usually reactively defined by the design of pages or the capability of web technologies. It’s sort of like designing food packaging, and then later deciding what sort of food might fit into it.

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Before Blogging to the Public, Blog to the Compliance Department First

Alrighty. So now that you’ve read my two blog posts about why wealth managers should blog and how FINRA’s social media rules apply to the SEC’s, in this post I’m going to give you some tips on how wealth managers can make their blog content fall in line with those regulatory mandates: Read More…

What is Klout? (updated)

Ironically, Klout changed the way they compute influence today.  You might have noticed everyone complaining about the drop in their influence.  You can find out more about this on the website’s blog.

You may have heard of the website Klout.  It’s a website that measures and tracks the influence of individuals or businesses.  And considering the increasing importance of an internet presence, especially for businesses, this site offers a look at how much impact one has.

So how exactly does Klout work, what can you do to improve your score, and does the score really matter or, for that matter, even reflect reality?

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The SEC’s Rule 2310 is Broader than You Think

As promised in my last blog post, in this post I will expand on Nate Elliot’s discussion of FINRA’s social media ruling in Forrester Research called “How to navigate the regulatory minefield and build effective social media programs” and argue why FINRA’s ruling on social media falls in line with the SEC’s broader ruling on communications under Rule 2310. This argument is an important one, because many wealth managers are hesitant to embrace social media and blog about various financial topics. By choosing to ‘sit this movement out,’ they are missing out on an opportunity to expand their brand awareness and engage both their existing and prospective clients: Read More…

Deprecated HTML tags

In its earliest incarnation, HTML was a language used both to structure information and lay it out visually on web pages. As such, it originally contained a number of tags meant only to format the look of text (e.g., font color and size) without imparting information about its structural intent (for example, heading levels or hyperlinks).

With the advent of CSS (Cascading Style Sheets), information about the look of text was separated into a specific style sheet language. This enabled the removal of complicated text formatting tags within HTML documents, and freed HTML to focus on its core task as a markup language defining the structure (and not the appearance) of web pages. As stated by the W3C (World Wide Web Consortium, the standards body that maintains HTML and CSS):
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