COM585

COM585, Managing Your Web Presence: Strategic Digital Platform Fundamentals, meets six Wednesday evenings, 6-10 pm, in CMU302 and two Sundays, 9 am -4.30 pm.

“In most people’s vocabularies, design means veneer. It’s interior decorating. It’s the fabric of the curtains and the sofa. But to me, nothing could be further from the meaning of design. Design is the fundamental soul of a man-made creation that ends up expressing itself in successive outer layers of the product or service.”
– Steve Jobs, Fortune magazine 2000, quoted in The Guardian

• Wed 28 September : Course Overview/The Challenge of Design
• Wed 5 October : Design and Web Site Genres
  First Tech Assignment Due 14 October
• Sun 16 October  (9-4.30) –  Workshop
• Wed 26 October : no class
• Wed 2 November : Competitive Analysis [mid-term]
  Second Tech Assignment Due 16 November 8 November
• Wed 9 November : Personas and Audience Analysis
• Sun 20 November (9-4.30) - Workshop
• Wed 30 November : Information Architecture: Site Maps, Wireframes and Storyboards
• Wed 7 December : Making Your Web Site “Social”
• Wed 14 December – Finals Week : Portfolios Due